Hip Hop Unplugged Mission Statement:
To recognize diversity, promote the positive evolution within the Hip Hop community and embrace the innumerable elements of its culture by providing unsigned and signed artists a platform to express themselves artistically and creatively in the true spirit and nature intended by the culture.

Hip Hop Unplugged Vision Statement:
To be recognized in the music industry as the number one Hip Hop talent showcase known for discovering the very best, well rounded Hip Hop entertainers destined for international stardom.